Strategy. Copyright 2003 - 2023 - UKEssays is a trading name of Business Bliss Consultants FZE, a company registered in United Arab Emirates. From changing the background to adding content, you can customize the diagram in any way you desire. It becomes helpful for a country's economy as the small-scale industries or businesses create enough jobs. The commodities overview in. The Total Pestle Analysis of Sri Lanka. We extract and organise ecommerce data from over 1,500 online retailers in 40 countries providing daily updates on pricing, assortment size and key attributes. These factors affect multiple industries and are as follows. After the pandemic, many businesses have encouraged their customers to do online transactions. SLIM-Nielson Peoples award 2009- Most popular FMCG Beverage brand of the year. This report series allows you to understand the macro-economic environment as a basis for strategic planning. Therefore, several laws govern the operations of the banks. Economic forces that regulate the exchange of materials, money, energy and information. The country needs a lot of reforms like equal treatment of minorities, human rights, communal harmony, and a stable political environment in order to compete with the world. Writing. EdrawMax gives you ample options to customize your PESTEL Analysis diagram. EdrawMax has thousands of free templates. Mobile adoption is very strong, but innovation potential is lacking. Customers are getting attracted to better interest rates and customer service. Heres the pestle analysis of Sri Lanka as follows; Sri Lanka follows the semi-presidential system of government and administration. It could be observed that there had been times in the process meat and dairy products industry the local supplies have not been adequate and the companies had to import the material to supply the current demand and high cost was absorbed by the company. Ahsan Ali Shaw is an accomplished Business Writer, Analyst, and Public Speaker. Instead of keeping money at home, many people are choosing banking services to save it. Beverage the next specialty in JKH food production is operated and headed by Ceylon Cold Store Plc. The supermarket industry in Sri Lanka is set out for an explosive growth in the recent years this is with the western lifestyle of modern Sri Lankans where convenience is a key benefit sought after. This agricultural and farming industries leading to backward integrations with grocery industry which has influence the above Mega Stores concept and consumer products FMCG, and convenience food and frozen confectioneries which have shown huge potential in becoming one of the lucrative industries encouraging large corporate players JKH investing in this area. The Essay Writing ExpertsUK Essay Experts. Elephant House range of ice creams, chocks, cones, pops together with their other produce are popular brands both in Sri Lanka and in Maldives. Enterprise resource planning (SAP) Customer relationship management (CRM) SMS alerts for key performance indicators (KPI)s all with ambitious effort to be the premium supermarket in the grocery or Mega Stores industry. This PESTEL Analysis diagram software comes with a free template and customization options that help create wonderful diagrams and ensure your analysis diagrams stand out from the rest. pestle analysis for supermarket industry in sri lanka. Major political instability and distressed government finances have blighted Sri Lanka, which is mostly unfree for economic freedom. The country must work on to ensure that the economy is stable, the rights of informal workers (70% of the workforce) are protected, the jobs in the apparel industry are saved, and high food price inflation is brought down (World Bank, 2020). Sri Lanka is a South Asian country that has a rich cultural heritage. Rising fuel coat will increase production cost of Keells Supper and their supply chain. Surely, it needs to work on political stability, and reforms. The banking industry is one of the sectors serving a high number of customers. Always keeping abreast of the industry through strategic investments in state of the art food processing technology and constant R & D orientation, companywide quality control system such as ISO 22000 certification, which has transformed the KFP PLC to the market leader it is today. This is common to agricultural products since they could go out of produce. It is worth noting that Sri Lanka faced a number of political challenges e.g. You can start customizing the PESTEL analysis diagram as per your requirements. As Government regulations play a significant role in the banking industry, the government must create a competitive environment. The banking institutions have decreased the use of harmful chemicals on machines and as cleaning agents. In this guide to analysis of the PESTEL, we saw how easy, effective, and efficient it is to work on a PESTEL analysis once we use EdrawMax templates. If you want to draw the PESTEL analysis diagram from scratch, you can click '+.' Sri Lanka has a rich and long history dating back to125,000years ago, but the country has a documented record of3000years. The External Environmental Variables that affects the Industry. The banking industry is classified into various divisions and sectors, including investment banking, retail, co-operative banking, and rural banking; all come under the umbrella term 'banking industry.' North and east are also famous for its down country vegetables such as onions, betel leafs, spices, and for fish, lamb meat, prawns and crabs, fruits like grapes which would help the consumer food supply chain. Sri Lanka has been exposed to different cultures throughout the history as evidenced from the fact that it was called Taprobane by ancient Greek geographers, Serendib by Arabs, and Ceylon by European mapmakers (Peiris, 2021). These are Political, Economical, Sociocultural, Political Legal which is commonly known as PEST analysis. Study for free with our range of university lectures! Head to the Template section on the left and type 'PESTEL Analysis' to see all the pre-built PESTEL Analysis templates like Netflix PESTEL Analysis, Amazon PESTEL Analysis, IKEA PESTEL Analysis, and more. The Sri Lankan economy is going through a massive transition. Unemployment is particularly high for women and youth. Enter the email address you signed up with and we'll email you a reset link. The capital requirement to put up state of the art retail shopping outlets will be relatively high the backward integration it has with its production and packaging line up makes it impossible for a new entrant to come up with equal capital investment. In the case of Unilever, these external factors vary significantly, considering the international scope of the business. When we ask consumers what they would do if the brand they are looking for is not available 65 percent said they will go to another shop says Dwight Watson, Ac Nielsen. How to Do a PESTEL Analysis in EdrawMax, 2,027,667 (commercial banking industry in the USA). Read More . With the rise in population and literacy rate, many people understood the importance of having financial education. Exit barriers are not high in the grocery industry as any retailer could easily sell of its business to another operator. (www.news.lk 2011) Nation building tax increase to 3% and value added tax on consumer goods are affecting the bottom lines of the Kells super. pestle analysis for supermarket industry in sri lanka March 14, 2023. Therefore, if the government creates favorable laws and conditions, that will be helpful for the banking business. Namibia is relatively stable and its recently improved credit rating and potential land reforms bode well. Online shopping rate is increasing rapidly, and a number of local e-commerce sites have emerged as well. Capacity increase is possible for keells supper if required for the north and east new markets but existing capacities of keells could service through these markets. According to an estimate, the annual nominal GDP of Sri Lanka in 2020 was81.120billion dollars, and its66thworlds highest. A sample of 140 agents who left the company during 2014 and 2015 was used to collect data through a structured questionnaire from three leading insurance companies in Sri Lanka. They are also taking part in environment-friendly projects and keeping their locality clean. PEST Analysis of Nestle: Conclusion Political factors: The company's ability to impact the government Since Nestl operates in more than 190 countries, any shift in regulatory environments can massively impact operations. Free resources to assist you with your university studies! This detailed PESTEL analysis of Sri Lanka aims to explore some of the powerful macro factors that impact on Sri Lanka today and may continue doing so in the future. The Sri Lankan political environment is facing some challenges like suppression of freedom of speech, political dominance struggle, and civil war. After technological advancement, the model of banking is changing. There are strict laws for banking dealing with local and international customers. Profit share schemes for collective bargaining with non executive staff for high performers, Ability to introduce sub-brands, Ability to tie up with multinationals. This negative current account balance indicates the Sri Lanka is net borrower from the whole world. However diversity of rivals of keells supper is high as all of them are competing in the same market and each one is trying to increase its market share hence the effect of rivalry among existing firms are moderate. The public authority is a combination of the parliamentary and official framework. A State-of-the-Industry Analysis Studocu. Political stability creates the perfect environment for the banking business expansion. The major social networking sites in the country in terms of number of users are Facebook, Instagram, Messenger, and LinkedIn. Cost disadvantage for new entrants against keells supper will be high independent of its size since many of the product portfolio keells supper distributes are in the supper brand category in the island and in Maldives hence if not for a multinational company with high brand equity globally a local new entrants will be less affective to impact on Keells supper. 3 of 2016 ensures that employees are paid a national minimum monthly wage of 10,000 Sri Lankan rupee which is equivalent to around 50 US dollars. You can download the paper by clicking the button above. If you're in the Commodities industry in Sri Lanka, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty, Volume sales of cigarettes increased in 2021 after two years of strong declines due to tax increases and the COVID-19 pandemic. Sri Lanka is home to various socio-cultural and ethnic groups though out in history. Keells Supper is retailer the supply chain which links their unique range of product with powerful brand equity to the consumer making the JKH consumer foods & retail industry a power house. The current population of Sri Lanka is just over 21 million (Worldometer, 2021). Table of Contents Sri Lanka is a country located in the Indian Ocean rich of Eco resources, having fabulous places, jungles, mountains, views to view. Looking at the Porters approach to industry analysis it is clear that Keells Super competiveness in the industry is considerably high since three out of five f forces for being competitive are in favor of the company, being a Entry barrier, ability to face the substitute challenges, and having supplier bargaining power on a manageable levels increase the competiveness of the supermarket chain, further the rivalry among competitors being moderate, with suppliers bargaining power needs to be address as issues for competiveness of the firm. Use the PEST symbols from the left side and add the content to your PESTEL analysis diagram. The National Minimum Wage Act, No. Kells Supper has 45 retail outlets strategically located in urbanized and semi urbanized around the companies metropolitan cities. Multinational firms like Nestl have a greater risk of production bottlenecks because of governmental policies and changes. However, Sri Lanka also faces some environment challenges e.g. Sri Lanka is an agriculture base country primarily it has 2 million hectares or 30% agricultural land, and almost 75% of the agricultural land is under small holdings and the balance is under estates. The banking industry is very much related to the economy of a country. The Democratic Socialist Republic of Sri Lanka or Ceylon is a South Asian island country. Disclaimer: This is an example of a student written essay.Click here for sample essays written by our professional writers. So I did it on Sri Lanka. The banking industry is a worldwide organized sector that regulates the money flow in the nation's economy to keep a stable system and act as the reservoir of money for the people. The telecom company operates 2G, 3G and 3.5G mobile services, supporting the current trends in . Keells Supper should watch out for cheap imitations which would damage its brand image, and keells should always maintain the extra value buyers paying for. Ansoff Matrix in McDonalds (McDonalds Growth Strategy), Impact of technology on sports development, https://www.amnestyusa.org/countries/sri-lanka/, https://www.bbc.co.uk/news/world-south-asia-11999611, https://www.britannica.com/place/Sri-Lanka, https://www.worldbank.org/en/country/srilanka/overview. For example, today, payment and cooperative banks serve the varied sectors of society. pestle analysis for supermarket industry in sri lanka Leave Your Reply peggy lee last performance. (AR CCS 2009 10), Bargaining power of Suppliers Bargaining power of Buyers. Curious about how we partner with you to help you solve your complex modern-day business problem? Marketing Tutor. KFP PLC engages in manufacturing a range of products these include processed meats and crumbed products as well as the sale of raw meats. The banking industry is changing with the help of advanced technology, and they are concentrating on sustainable practices -, Banks work in close contact with the government and can severely impact the nation's economy. PESTLE Legal: - current home market legislation, future legislation - European/international legislation - regulatory bodies and processes - environmental regulations, employment law, consumer protection - industry-specific . Technological factors affecting Sri Lanka. With this the buyers bargaining power to push prices down for Keells super would be low they sell FMCG products and these have very low margins and high brand equity which makes buyers willing to pay. The banking sector and economy are tied to each other intricately. The report also provides data for, The commodities country overview provides comprehensive data on production, consumption and price trends in key commodities markets. Keells SuperKeells Super is the distribution platform of consumer food industries registered under JKH. PESTLE Analysis of Nestle examines the various external factors like political, economic, social, technological (PEST) which impacts its business along with legal & environmental factors. The headquarter of the company is in Vevey, Vaud, Switzerland. They use advanced technology to have a secured system to avoid online theft or cons. In fact, Sri Lanka is one of the biggest receivers of Chinese FDI. Some factors will be more important to different types of businesses, and a PESTLE analysis will help identity risk factors for the SWOT analysis. No plagiarism, guaranteed! Admissions Open. Make Pestel Analysis Diagram Now 1. Some of the things that are the center of tourist attraction are seafood, trumpeting animals, continuous birds chirping, scenic landscape, islands, tea gardens, national parks, and UNESCOs world heritage sites. The country exports it toItaly,Germany, India,UK, and theUSA. Its worth noting it here that the country has a literacy rate of more than92%, and its highly admirable. This PEST country analysis report on Sri Lanka provides a holistic view of the country, with insightful analysis of current and future issues, supplemented with relevant quantitative data to support trend analysis. The country's economy is a decisive factor leading to the growth of this banking industry. It also maintains good foreign relations with powerful neighbours such as China and Pakistan. To examine the external environment, the researchers employed the PEST analysis method which evaluates the political, economic, social and technological environment in which industry. (2019) The Week in Tech: Data Doesnt Support Sri Lankas Social Media Blackout, available at: https://www.nytimes.com/2019/04/26/technology/sri-lanka-social-media.html (accessed 01 March 2021), Hewage, K. and Munasinghe, D. (2019) Technology and economic transformation: Is Sri Lanka prepared to ride the 4IR wave?, available at: http://www.ft.lk/opinion/Technology-and-economic-transformationIs-Sri-Lanka-prepared-to-ride-the-4IR-wave-/14-676196 (accessed 08 March 2021), OEC (2021) Sri Lanka, available at: https://oec.world/en/profile/country/lka (accessed 07 March 2021), Peiris, G. (2021) Sri Lanka, available at: https://www.britannica.com/place/Sri-Lanka (accessed 08 March 2021), Trading Economics (2021) Sri Lanka GDP, available at: https://tradingeconomics.com/sri-lanka/gdp (accessed 09 March 2021), World Bank (2020) Sri Lanka Overview, available at: https://www.worldbank.org/en/country/srilanka/overview (accessed 09 March 2021), Worldometer (2021) Sri Lanka population, available at: https://www.worldometers.info/world-population/sri-lanka-population/ (accessed 09 March 2021). Through the PESTEL analysis, several key drivers of change that influence the IT industry in Sri Lanka can be derived. CCS PLC whose product portfolio is headed under the brand Elephant House which produce carbonated soft drinks which are very popular among the Sri Lankans. 2. 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